Press Releases & News

SUGOI’s famous winter training staple jacket - the Firewall 180 - just won more accolades from top German bike magazine aktiv Radfahren.

Today marks the second win for Cannondale Pro Cycling in 2013. After yesterday’s great second stage win at the Tour of Oman, Peter Sagan won the third stage today (Nakhal Fort-Wadi Dayqah Dam, 190 km), confirming his leadership in the general classification (Gallopin, previously second, is now at 16”).

February 12 – The first victory in Cannondale Pro Cycling history comes from  the Tour of Oman. Today, in the second stage of the race (Fanja in Bidbid-Al Bustan, 146 km), Peter Sagan claimed the 37th win of his career, thanks to a solo attack on the leading group (at 5” Gallopin was second, then Elmiger and Nibali).

SUGOI & POLARTEC TO LAUNCH COLLECTION OF WINTER TRAINING APPAREL
Introducing the world’s first Polartec Neoshell cycling jacket

Burnaby, BC, January 23 – Top Canadian bike & run apparel brand SUGOI is charging new terrain by partnering with performance fabric giant Polartec® on a collection of technical, extreme weather, winter training products - including the world’s first Polartec® Neoshell® cycling jacket. The launch of SUGOI’s Polartec Neoshell jacket makes it the most breathable waterproof cycling jacket on the market.
 

.. and a variety of technically superior styles, SUGOI makes designing and ordering your custom apparel easy and stress free

It all started 25 years ago with a sewing machine, a cyclist, a fashion student, and a simple idea: to build a better bike short. From these humble beginnings, SUGOi was born.