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Liz Lyles

Top pro triathletes will be elbow to elbow at the IRONMAN World Championships 2016 in Kona tomorrow
7th, October 2016

Kona 2016 Preview

Top Athletes Fight to Become the 2016 IRONMAN World Champion

Triathlon's top athletes will be competing in Kona, HI this weekend at one of the toughest IRONMAN courses in the world for their chance to become the new world champion. Our eyes are on Brent McMahon, Liz Lyles, and Michelle Vesterby to take the podium. 

SUGOI Athletes Brent McMahon and Liz Lyles Win IM Brazil
10th, June 2016

South America Sweep!

Double win as Sugoi Triathletes Set Records in Brazil

They threw down hard and truly raised the bar.  SUGOI Pro Triathletes, Canada's Brent McMahon and the US' Liz Lyles recently made headlines at the IRONMAN South America Championships in Florianopolis, Brazil. Not only did Brent and Liz each win their categories, they both set new course records on the 140.6 mile-race.

Brent's stellar performance, his third sub-8 hour IM, ended with a finish time of 7:46:10. A mere 15 seconds off the all-time IRONMAN World Record and a new course record for Florianopolis, this finish handily won Brent first place by over 18 minutes.

SUGOi Pro Athletes
20th, January 2016

Our 2016 Global Professional Triathlete Roster

With representation from the United States, Canada, Denmark and Germany

We are excited to announce our sponsorship of top professional triathletes for the 2016 season. The 2016 roster has an expanded global reach with a range of athletes including: the newly-signed American Andy Potts; the returning American Liz Lyles and German Andreas Dreitz; and, the newly-signed Brent McMahon from Canada and Michelle Vesterby from Denmark.

SUGOI Pro Athlete Liz Lyles
14th, January 2016

Liz Lyles Re-Signs as SUGOI Pro Athlete

Top American Triathlete Joins 2016 Pro Slate

We are happy to be continuing our partnership with American triathlete Liz Lyles and official member of our 2016 global Pro Athlete roster. Liz joined SUGOI after a successful 2014, including two sub-9 performances, a win at IRONMAN Western Australia, and second place at the IRONMAN European Championship in Frankfurt. Lyles placed seventh at the IRONMAN World Championship in Kona, Hawaii, gaining honors as the top American female. She completed 2014 ranking tenth in the world.

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