Sugoi is committed to growing the sport of triathlon on a global level and honored to support incredible top-tier talent as they reach for their athletic goals. We work closely with our professional athletes, to develop the next generation of race day and training apparel technology.
Official 2017 Pro Tri Athlete Roster

Andy Potts
Whether draft-legal or non-drafting, Olympic distance, 70.3 or Ironman, Andy has established himself as one of the most versatile triathletes in the world. In 2007, Andy blew up the triathlon scene by winning the Pan American Games in Rio de Janeiro and followed that impressive performance by winning the Ironman 70.3 World Championship. Consequently, Andy was named USA Triathlon’s non-drafting and draft legal Triathlete of the Year as well as Triathlete Magazine’s All-Round Triathlete of the Year.
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Brent McMahon
Brent is an Olympian, World Cup Champion, Xterra Champion, IRONMAN 70.3 and IRONMAN Champion. Now, as we approach 2017, Brent has 2 IRONMAN victories, 3 sub 8-hour finishes and has posted the 2nd fastest IRONMAN time in history at IRONMAN Brazil 2016. He finished in 7:46, ran a 2:42 marathon, smashed the course record and came within 12 seconds of setting the new IRONMAN World Record. Brent now owns the 2nd fastest IRONMAN time in history.
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Andi Drietz
German Andreas Dreitz placed first in IRONMAN Raleigh and IRONMAN Mallorca, then put the hammer down at IRONMAN 70.3 World Championships to capture the fastest bike split and fastest bike title.
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Liz Lyles
American Liz Lyles qualified for Kona after reaching the top of the podium at Wildflower, as well as the Ironman Latin American Championship in Brazil.
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Michelle Vesterby
Danish Pro Triathlete Michelle Vesterby had a memorable 4th place finish at Ironman Kona in 2015. Since turning pro in 2012, Michelle has raced in 24 major triathlons, reaching top five in 19 of them.
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